Mr Goh is the founder of Oldtown Group of Companies with more than 27 years of experience in the coffee manufacturing and the Food & Beverages industry.

Oldtown Berhad caught the attention of Jacobs Douwe Egberts Holdings Asia HL B. V. (JDE) and the entire group was successfully acquired by JDE in March 2018.

Mr Goh has since resigned as director from Oldtown Berhad and is determine to spearhead JBM as the mastermind cum Managing Director leading JBM to an exceptional level of success and unprecedented achievement.

Ms. Ginny Lee accumulated 15 years of valuable experience in the international e-commerce industry living abroad in Shanghai. She was appointed Asia Pacific General Manager for MFG.com and has been actively involved in the e-commerce landscape for past 10 years.

5 years ago, she co-founded JinBaoMen Group and started selling Malaysia made and Southeast Asia products to the China market on various E-platforms such as Taobao, TMall, JD.com, Suning and etc. The performance of all e-stores captured the attention of the E-platforms and landed JinBaoMen the title of Malaysia Pavilion.

When China opened up cross-border trade, JinBaoMen (M) Sdn. Bhd. was established with the sole purpose of serving and assisting all Malaysian brands to sell its products to China.

Currently JBM manages cross-border online stores including but not limited to TMall, JD.com and Suning.com and has successfully placed Malaysia as the 3rd highest grossing country in the Southeast Asia cross-border trade.